a real-world alternative to petrochemical vinyl signage? Jessie French @other_matter has done it! and we’ve hit the ground running with this incredibly beautiful application of her algae-based substrate for the latest Aesop campaign! we’re thrilled to be on this journey with Jessie through a heap of R&D and artistic applications to seeing it realised at a high-end commercial level in the windows of 20 Aesop stores across Aus + NZ!